3 people can proof a mailer 2 times each and somehow big mistakes still make it through. Here’s why and how to avoid it.
This is Always True (The Design Process is Always The Same)
Believe it or not, there really is only one design process and every step of it always gets done. The question is will the steps get done in an order that makes it go smoothly or will it devolve into chaos and endless revisions?
If you want to get effective work out of your designer then you need to know what it is EXACTLY that you’re trying to accomplish.